Senior Manager – Marketing (Creative & Content Strategy) | Coca-Cola India 📍 Job Code, R-128044
%20%20Coca-Cola%20India.png "Senior Manager – Marketing (Creative &Content Strategy) Coca-Cola India")
Job Overview
Coca-Cola India is looking for a visionary Senior Manager – Marketing (Creative & Content Strategy) to lead strategic marketing initiatives across the Hydration, Sports, and Tea (HST) business in INSWA markets. This position is designed for leaders who can combine creativity, consumer insights, and business intelligence to drive impactful campaigns that resonate with millions of consumers.
In this role, you will collaborate closely with global creative teams, regional leaders, and agency partners to build marketing strategies that define Coca-Cola’s brand voice and inspire innovation. You will shape campaigns that go beyond traditional advertising, leveraging digital, social, and experiential marketing to connect with evolving consumer behaviours.
As a creative leader, your work will influence not only marketing communications but also product positioning, brand storytelling, and end-to-end customer experience. Coca-Cola thrives on diversity, inclusivity, and innovation — and this role gives you the platform to make an impact at scale.
About Coca-Cola India
Coca-Cola is one of the world’s most iconic and beloved brands, serving billions of consumers globally. In India, Coca-Cola operates across multiple categories, including beverages, hydration, and packaged products. With a presence of over three decades, we have built an ecosystem that celebrates creativity, sustainability, and cultural relevance.
Our work culture is defined by collaboration, continuous learning, and growth. We value curiosity, inclusivity, and bold thinking. As a Senior Manager, you will work in an environment that empowers you to bring your ideas to life while collaborating with some of the brightest minds in marketing and strategy.
Key Responsibilities
- Lead Creative Strategy: Develop, define, and execute innovative marketing strategies for the HST portfolio that align with Coca-Cola’s global vision.
- Market Research & Insights: Leverage consumer behaviour data, competitor analysis, and cultural trends to design impactful campaigns.
- Integrated Campaign Development: Manage end-to-end campaign lifecycle across digital, social, video, and experiential platforms.
- Agency & Stakeholder Collaboration: Partner with top creative agencies and internal teams to ensure brand consistency and impactful storytelling.
- Brand Innovation: Build strategies that connect Coca-Cola’s legacy with modern consumer expectations through digital-first storytelling.
- Performance Optimisation: Establish measurement frameworks, analyse KPIs, and continuously improve campaign ROI.
- Team Leadership: Mentor, guide, and inspire cross-functional teams to deliver world-class marketing campaigns.
Core Skills & Competencies
This role requires a dynamic leader who blends creativity with data-driven insights. Below are the must-have skills:
Career Growth Opportunities
This role is a stepping stone to senior leadership positions within Coca-Cola globally. You’ll gain exposure to large-scale brand campaigns, global marketing strategies, and cross-market collaborations. Opportunities include:
- Leading high-impact, award-winning campaigns
- Collaborating with global marketing heads
- Access to Coca-Cola’s exclusive leadership development programs
- Opportunities for international projects and assignments
Why Join Coca-Cola?
At Coca-Cola, we believe in empowering employees to create, innovate, and grow. You'll be part of a globally recognised brand with a rich legacy and an exciting future. From professional development to inclusive culture and competitive rewards, we provide the tools and opportunities to shape your career.
Coca-Cola India Careers – Frequently Asked Questions
1. What is the role of Senior Manager – Marketing at Coca-Cola India?
The Senior Manager – Marketing (Creative & Content Strategy) will be responsible for leading integrated brand campaigns, managing creative agencies, and driving consumer engagement strategies for Coca-Cola India.
2. How can I apply for this job?
Click on the “Apply on Employer Website” button above. You will be redirected to the official Coca-Cola India careers portal where you can submit your updated resume.
3. Does Coca-Cola India allow remote work for this role?
Currently, this position is primarily office-based, but Coca-Cola India provides flexible work arrangements depending on project requirements.
; however, Coca-Cola India offers 4. What is the expected salary for this role?
While Coca-Cola India hasn't disclosed an official salary range, Senior Manager-level roles in marketing typically range between ₹25 LPA to ₹40 LPA depending on experience and location.
5. When is the last date to apply?
The last date for application submission will be mentioned on the official Coca-Cola careers portal. Apply early to avoid missing the deadline.
Disclaimer: We are not a recruitment agency. We collect and share job openings directly from verified employer career pages. Please check the employer’s official site before applying.
.jpg)
