Business Manager – Uttar Pradesh | Sales Leadership at Syngenta Seeds

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Business Manager Uttar Pradesh - Sales Leadership Role at Syngenta Seeds India

Syngenta Seeds is inviting talented professionals for the position of Business Manager – Uttar Pradesh. This is an exceptional leadership opportunity for an individual passionate about driving agricultural transformation, empowering farmers, and shaping the next phase of sustainable growth for India’s seeds market.

The Business Manager will be responsible for sales growth, demand generation, and revenue optimization across the Uttar Pradesh region. This role requires strategic thinking, operational excellence, and the ability to manage diverse teams while collaborating with internal stakeholders to execute Syngenta’s vision of better food security and farm productivity.

Role Purpose: Lead sales operations for Uttar Pradesh, driving growth through strong dealer engagement, demand generation campaigns, and strategic team leadership. Ensure revenue, volume, and market share targets are achieved while maintaining customer satisfaction and operational efficiency.

Key Responsibilities

  • Develop and implement strategic business plans to meet annual sales objectives for the state.
  • Supervise and coach Territory Managers to drive individual and team success through mentoring and motivation.
  • Ensure demand generation activities (FTPs, farmer meets, crop demonstration events) are executed effectively and consistently.
  • Lead channel partner engagement programs with distributors and retailers to strengthen the market network.
  • Analyze regional market trends, crop behavior, and grower preferences to design localized marketing strategies.
  • Ensure timely collections, accurate forecasting, and optimized channel inventory management (FIFO principles).
  • Drive alignment across cross-functional teams such as Marketing, Finance, HR, and Operations for seamless execution.
  • Prepare detailed reports and insights for leadership on sales performance, customer satisfaction, and emerging opportunities.
Leadership Focus: Inspire a performance-driven culture, promote accountability, and build a collaborative environment that empowers the team to achieve business goals with excellence.

Qualifications & Experience

  • Bachelor’s or Master’s degree in Agriculture, Agri-Business, or related disciplines.
  • Minimum 5–7 years of hands-on experience in frontline agricultural sales or business development.
  • Comprehensive understanding of grower psychology, agro-trade cycles, and regional crop trends.
  • Demonstrated success in team management, dealer network development, and demand generation.
  • Ability to communicate effectively in English and local dialects with diverse stakeholders.
  • Experience working with data-driven decision-making tools and forecasting models.
  • Track record of consistent achievement of business KPIs and customer satisfaction benchmarks.
Preferred Competencies:
  • Proactive problem-solving and result orientation
  • Advanced negotiation and presentation skills
  • Strong interpersonal and collaboration abilities
  • Analytical mindset with adaptability to changing market dynamics

Performance Indicators (KPIs)

  • Year-on-year revenue growth and market share expansion
  • Distributor engagement and satisfaction index
  • On-time collection and inventory turnover efficiency
  • Performance of demand generation and marketing programs
  • Employee engagement, retention, and leadership capability growth

About Syngenta Seeds

Syngenta Seeds is a global leader in sustainable agricultural innovation. With presence in over 90 countries, Syngenta focuses on enhancing crop productivity, enabling food security, and delivering hybrid and biotech seeds that thrive under diverse climatic conditions. Our mission is to empower farmers with the best technology, quality, and reliability.

Why Join Us?
  • Work with a globally recognized agricultural leader driving innovation in seeds and farming systems.
  • Contribute to projects that directly impact farmer livelihood and food sustainability.
  • Gain access to world-class training, mentorship, and leadership development programs.
  • Be part of an organization that values integrity, innovation, and inclusion.
Employee Benefits:
  • Comprehensive health coverage and annual wellness checkups
  • 30 days paid vacation, 12 public holidays, and flexible leave policies
  • Maternity, paternity, and compassionate leave support
  • Education assistance and leadership development programs
  • Employee mental health and assistance program for you and your family

🎯 Key Skills for Business Manager – Syngenta Seeds

Agro Sales Strategy Territory Management Channel Partner Development Demand Generation Forecasting & Phasing Collections & Liquidation Team Leadership Cross-Functional Collaboration Go-To-Market Strategy Dealer Relationship Management Agribusiness Trends Sales Forecasting Farmer Engagement Data-Driven Decision Making

🎯 Resume Match Score - Business Manager (UP)

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Equal Opportunity Statement: Syngenta Seeds is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, gender, national origin, age, sexual orientation, gender identity, marital status, veteran status, or disability.

Note: This job description provides a summary of key accountabilities. Responsibilities may evolve with business needs or regional priorities.

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