E-Commerce Analyst
Posted on: January 10, 2026 | $65000-$75000 Annual
Company Name: Walker Tape® | Application Deadline: Open Until
Team: Product Marketing | Reports To: Marketing Director
Division: Marketing & E-Commerce | Employment Type: Full-Time
Location: West Jordan, Utah, United States
Schedule: Full-Time (On-Site) | Experience Level: 03-05 + Years
About Walker Tape®
Walker Tape® stands as the industry leader in tapes and adhesives for hair replacement systems, serving a global clientele with innovative solutions that have set the standard for quality and performance. Since our founding in 1985, we have built an exceptional reputation by creating and customizing tapes and adhesives for diverse industries, with a particular focus on the beauty sector where precision and reliability are paramount.
Our journey began nearly four decades ago with a simple mission: to provide superior adhesive solutions that empower professionals and consumers alike. Today, Walker Tape® continues to honor that commitment while embracing innovation and growth. Despite our significant expansion over recent years, we remain dedicated to preserving the close-knit team culture that has been fundamental to our success.
At Walker Tape®, we believe that our people are our greatest asset. We are proud to be an equal opportunity employer that recognizes diversity as a cornerstone of innovation and success. We actively seek individuals from diverse backgrounds, with varied beliefs and experiences, because we understand that different perspectives drive creativity and problem-solving. Our commitment is to develop a team of hardworking, sharp, and diverse individuals who share our passion for excellence and our dedication to serving our customers with integrity.
Why You'll Love Working at Walker Tape®
We don't just offer jobs—we create careers and experiences that enrich lives. Our comprehensive benefits package and company culture reflect our genuine appreciation for every team member:
Generous Paid Time Off
From day one, you'll receive 44 hours of paid time off to use as you need. After celebrating your six-month anniversary with us, you'll earn an additional 60 hours of PTO. Our PTO program grows with your tenure—the longer you're part of our team, the more time you'll have to pursue your passions, spend time with loved ones, and recharge. We believe that well-rested, fulfilled employees are happier and more productive, so we encourage you to actually use your time off!
Continuous Learning and Development
Your growth matters to us. We invest in our team members' professional development through conference attendance, specialized training programs, and educational resources. Whether it's sending you to industry events, enrolling you in courses, or providing books and materials for self-directed learning, we're committed to helping you expand your skills and advance your career.
Exceptional Health and Wellness Benefits
Walker Tape® demonstrates our commitment to your well-being by covering 90% of premiums for comprehensive medical, vision, and dental insurance. Additionally, we provide 100% coverage for a $50,000 life insurance policy for you, plus $10,000 coverage for your spouse and each dependent—at no cost to you.
We also offer employee-paid voluntary benefits including:
- Voluntary Life Insurance for additional coverage
- Short Term Disability Insurance
- Critical Illness Insurance
- Accident Insurance
Robust Retirement Planning
Prepare for your future with our generous 401(k) retirement plan featuring employer contributions with no match required. We contribute to your retirement savings because we want you to build long-term financial security.
Performance-Based Bonus Opportunities
When Walker Tape® succeeds, we share that success with our team. You'll be eligible for performance-based bonuses from your first day, ensuring that your contributions to our growth are recognized and rewarded.
Position Overview
The E-Commerce Analyst plays a critical role in protecting and advancing Walker Tape®'s brand presence across the rapidly evolving global digital marketplace. This strategic position combines brand protection expertise with marketplace management skills to safeguard our intellectual property while driving e-commerce growth and revenue.
In today's digital economy, brand integrity and marketplace presence are inseparable from business success. As our E-Commerce Analyst, you will serve as the guardian of Walker Tape® and Fearless Tape® brands across major global platforms, ensuring that customers encounter only authentic products and authorized sellers. Simultaneously, you'll optimize our official storefronts and product listings to maximize visibility, conversion, and customer satisfaction.
This role requires a unique blend of analytical thinking, attention to detail, and strategic vision. You'll monitor sophisticated global marketplaces for counterfeit activity, enforce intellectual property rights through platform-specific programs, and maintain pricing and brand compliance standards. Working collaboratively with marketing, operations, legal, and customer service teams, you'll create systems and strategies that protect our reputation while expanding our digital footprint.
The ideal candidate combines technical marketplace expertise with strong communication skills and a passion for brand integrity. You'll need to think like both a detective—identifying threats and unauthorized activity—and a strategist—building scalable systems for growth and protection.
Key Responsibilities
Brand Protection and IP Enforcement
Monitor and Detect: Continuously monitor major global e-commerce platforms including Amazon, Walmart, Alibaba, AliExpress, SHEIN, Flipkart, Mercado Libre, and emerging marketplaces for counterfeit products, unauthorized listings, and intellectual property violations affecting Walker Tape® and Fearless Tape® brands.
Enforcement Actions: File, track, and manage takedown requests using each platform's Brand Registry, IP enforcement programs, and reporting mechanisms. Maintain detailed records of all enforcement actions and outcomes to identify patterns and measure effectiveness.
System Development: Design and implement internal tracking systems and reporting dashboards that provide visibility into counterfeit activity by region, product line, platform, and seller. Create metrics that enable leadership to understand threats and measure protection program success.
Legal Collaboration: Work closely with legal counsel to protect trademarks, copyrights, patents, and overall brand integrity. Provide documentation and evidence for legal actions when necessary, and stay informed about evolving IP protection laws across jurisdictions.
Partner Communication: Engage with authorized distributors, resellers, and platform partners to ensure legitimate listings remain active and compliant while unauthorized sellers are identified and removed. Build relationships that support both growth and protection objectives.
Internal Education: Develop and deliver training programs that educate cross-functional teams about counterfeit threats, brand protection best practices, and the importance of maintaining brand integrity across all channels.
Marketplace Management and Optimization
Storefront Development: Establish, launch, and manage official Walker Tape® and Fearless Tape® storefronts on approved platforms such as Amazon, Walmart, and other strategic marketplaces. Ensure storefronts reflect brand identity and provide excellent customer experiences.
Content Optimization: Create compelling, SEO-optimized product listings that include detailed descriptions, high-quality imagery, enhanced brand content (A+ Content), and all necessary product information. Continuously test and refine content to improve search visibility and conversion rates.
Reseller Management: Manage relationships with authorized resellers to ensure they maintain pricing guidelines, use approved content and imagery, maintain accurate inventory levels, and represent the brand appropriately.
Performance Analysis: Analyze sales data, traffic patterns, conversion metrics, and customer feedback across all platforms to identify growth opportunities, troubleshoot issues, and optimize performance. Generate regular reports that inform strategic decisions.
Cross-Functional Coordination: Collaborate with marketing teams on promotional campaigns, operations teams on inventory and fulfillment, and customer service teams on issue resolution. Ensure seamless integration of e-commerce activities with broader business objectives.
Technology Implementation: Deploy and manage tools, software platforms, and dashboards that streamline marketplace management, automate monitoring, and provide real-time visibility into performance metrics and brand compliance across all channels.
Qualifications and Skills
Required Experience and Knowledge
- 3-5+ years of demonstrated experience managing e-commerce marketplaces or leading brand protection programs
- Deep, practical understanding of major marketplace platforms, particularly Amazon Seller Central, with working knowledge of Walmart Marketplace, Alibaba, and other global platforms
- Proven experience filing intellectual property complaints, takedown requests, and working with platform brand registry programs
- Knowledge of MAP (Minimum Advertised Price) policy development, implementation, and enforcement
- Understanding of reseller compliance programs and authorized seller management
Core Competencies
- Analytical Excellence: Strong analytical skills with ability to interpret data, identify trends, and make data-driven recommendations
- Organizational Mastery: Exceptional organizational abilities with capacity to manage multiple global programs simultaneously while maintaining attention to detail
- Communication Skills: Excellent written and verbal communication skills, with ability to influence stakeholders across all organizational levels
- Negotiation Ability: Demonstrated negotiation skills for working with platform representatives, resellers, and internal stakeholders
- Global Perspective: Ability to understand and navigate cultural and regulatory differences across international marketplaces
Preferred Qualifications
- Experience with e-commerce optimization tools such as Helium 10, ChannelAdvisor, Red Points, BrandShield, or similar platforms
- Familiarity with SEO principles and content optimization for marketplace environments
- Understanding of supply chain and inventory management as it relates to e-commerce
- Experience in the beauty, cosmetics, or consumer goods industries
- Knowledge of international trademark and copyright law
Physical Requirements
This position is primarily office-based with the following physical requirements:
- Ability to work at a desk and computer for prolonged periods
- Occasional lifting of up to 15 pounds for product samples or materials
- Standard office environment mobility and dexterity
Equal Opportunity Employment
Walker Tape® is an equal employment opportunity employer that participates in the E-Verify program as required by law. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. We are committed to creating an inclusive environment where every team member can thrive.
Background checks and/or drug screening will be required upon hire in accordance with company policy and applicable law.
Ready to Join Our Team?
If you're passionate about brand protection, excited about e-commerce innovation, and ready to make a significant impact at a growing industry leader, we want to hear from you. Apply today to begin your journey with Walker Tape®, where your expertise will help protect our legacy while building our future.
Walker Tape® - Sticking with Excellence Since 1985
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